OVERVIEW

Anvil’s Brand Values

Over the past few years, you will have seen Anvil’s look evolve with fresh imagery, new products and services, and meaningful content. Our century old brand is just as relevant today as it was when it was first launched with the tag line “Hard to Beat”! Our vision is to be the canvas of choice for self-expression. And, our commitment to high quality products at affordable prices, innovation, excellent customer service, social responsibility, fiscal soundness and environmental stewardship continues. In 2010, you saw Anvil introduce more eco products, we released our first CSR Report, and we launched our new innovative app, Shirt Scan™. 2011 brings more products, more colors and more tools for you, our customers, to help you promote our products and join us in telling our story.

New Marketing Tools

Anvilmarketingtools.com, which you can view to the left, offers a collection of marketing resources and tools, including Anvil’s Brand Identity Guide, digital and print marketing materials, images, point of purchase tools, and much more. This section will be updated regularly with seasonal and new content so check back regularly. If you don't find what you need, please contact us. The power of the Anvil brand name and our incredible variety of styles, sizes, colors and value prices make Anvil apparel an easy sale!

Why Anvil now?

The demand for products made by companies guided by a higher social and environmental philosophy has never been stronger. More and more, customers-businesses and mass consumers alike-insist on doing business with suppliers who share their values. Anvil is clear in its statement of and commitment to those values, and as such, offers a unique opportunity not only from a product and price point of view, but from a social and environmental one as well.